Which of the following is a positive aspect of a competitor-centered company?
A) It carries out its own customer relationship strategy.
B) It bases its own moves on competitors' moves.
C) It searches out competitors' weaknesses.
D) It concentrates its resources on delivering superior value to target customers.
E) It ends up seeking innovative ways to create more value for customers.
C
Business
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The Consumer Credit Protection Act is primarily concerned with which area of marketing?
A) promotion B) product C) distribution D) price E) competition
Business
When Kraft focused on cost-cutting with its older and established brands, leaving them to wither without much investment or modification, Kraft decided to ________ the older products
A) license B) maintain C) divest D) harvest E) review
Business