What is a specific communication task that should be accomplished for a specified target audience during a specified period of time?

a. an advertising life span
b. an advertising objective
c. a marketing mix
d. a promotional mix

Ans: b. an advertising objective

Business

You might also like to view...

What are the characteristics of an ideal ad campaign?

What will be an ideal response?

View
Business

Deontology is another term applied to:

A) Ethical fundamentalism. B) Kantian ethics. C) Rawls's distributive justice theory. D) Utilitarianism. E) Ethical relativism.

View
Business