Cause-related marketing is important to nonprofit organizations because of increased competition among nonprofits for corporate support

Which of the following is NOT a technique to increase cash flows?

a. Taking deposits and progress payments b. Using non-cash employee incentives c. Factoring receivables d. All of the above are methods for increasing cash flow.

The concept of "value-in-use" is a useful method of estimating customer value for:

A) consumer electronic products. B) industrial products. C) convenience products. D) fast moving consumer goods.