Truth-in-advertising rules do all of the following EXCEPT ________
A) ensure that advertisements are nondeceptive
B) ensure that the advertisements are not unfair
C) ensure that there is sufficient evidence to support claims made in advertisements
D) ensure that cigarette packages contain warning labels
E) ensure that advertisements do not cause unavoidable consumer injury that is not outweighed by the benefit
D
Explanation: D) This is a product labeling law.
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Sales objectives are generally in the form of _____
a. satisfaction of stockholders and customers b. return on investment, efficiency, and level c. customer and industry image d. growth, stability, and/or market share
Which of the following communication barriers is due to a lack of similar life happenings?
a. cultural b. emotional c. experiential d. perceptual