When brands are part of and essential to a piece of media content, proponents of the practice say it isn't a commercial, it is

A. subgroup marketing.
B. synergy.
C. brand entertainment.
D. niche marketing.

Answer: C

Communication & Mass Media

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If audience feedback suggests you are not getting through to you

audience, you should consider a. asking comprehensive questions. b. ending the presentation as soon as possible. c. allowing the audience to ask questions at the end of your presentation. d. repeating your key points more frequently. e. slowing down so listeners have more thinking time.

Communication & Mass Media

If you wanted to show the upward or downward trends in how Americans spent their

Entertainment Dollars over a period of time, you would present the information on a. a bar graph b. a line graph c. a pie graph d. a circle graph

Communication & Mass Media