Two examples of poorly handled public relations crises are:
a. Bank of America and Wells Fargo Bank
b. Bank of America and BP Petroleum
c. Toyota and BP Petroleum
d. Wells Fargo Bank and BP Petroleum
ANSWER: c
Communication & Mass Media
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Suggestions for achieving __________ in speaking style include: Be economical, use specific terms and numbers, and use short, familiar terms
a) vividness b) clarity c) appropriateness d) forcefulness
Communication & Mass Media
Explain the system of topoi. Give an example of how it would work using a topic of your choice
What will be an ideal response?
Communication & Mass Media