To best respond to rumors or misinformation in the marketplace, what social media strategy would be most effective?

A) Join existing conversations.
B) Use content marketing.
C) Choose a new compositional mode.
D) Increase the use of community building.
E) Change your online personality.

Answer: A
Explanation: A) Search for online conversations that are already taking place. Answer questions, solve problems, and respond to rumors and misinformation.