What do you call the exercise of social power by a person or group to change the attitudes or behavior of others?

In evolutionary terms, an individual's success is measured by the

a. amount of territory one controls. b. degree of comfort an individual attains. c. number of offspring an individual produces. d. level of intelligence an individual acquires.

The person who laid the foundation for present-day hypnosis was:

a) Sigmund Freud b) Jean Charcot c) Josef Breuer d) Franz Anton Mesmer