TrustUs Insurance's tagline is "You're in safe hands with TrustUs," and Serenity Life Insurance uses a rock as its trade symbol because it wants to convey stability. What type of promotion strategy are these companies using?

How has the use of employee empowerment affected the recruitment of knowledge workers?

A. It has enhanced the need for people with high knowledge regarding individual parts of a particular production processes. B. It has substantially enhanced employment opportunities for women and minorities. C. It has shifted the focus away from technical skills to general cognitive and interpersonal skills. D. It has significantly reduced recruiting costs by using the low-cost strategy though it hinders innovation. E. It has made the recruitment process less time consuming.

When innovation at Siemens enables the company to offer solutions that can make the generation of hydroelectricity more environment-friendly, the company will want to reap the benefits of being the first to introduce such a product across countries

In this case, which of the following approaches is likely to be the best approach to entering foreign markets? A) the rifle approach B) the continuous approach C) the born global approach D) the sprinkler approach E) the waterfall approach