The Super Bowl is right around the corner and Gowgem Hotels is aquiver with anticipation
They'd like to price their rooms at their three city locations, next to the stadium, near the airport, and in the suburbs, as high as possible but still achieve 100% occupancy. The approach they should take to this opportunity is:
A) yield management.
B) a tiered workforce.
C) a load profile.
D) a chase plan.
Answer: A
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A salesperson complying with a sales manager's request because the sales manager said "Don't ask me why, just do it please" is an example of which kind of power?
a. legitimate b. expertise c. referent d. coercive e. reward
The degree of operating leverage will increase if a firm decides to compensate its sales representatives with a fixed salary and bonus rather than with a pure percent-of-sales commission
Indicate whether the statement is true or false