Explain differentiation, as proposed by Michael Porter as a generic strategy, to provide a starting point for a
company's overall strategic approach to the market.
What will be an ideal response?
In the differentiation generic strategy, companies with competitive advantages in design can create products or
services clearly superior and different to those of competitors to differentiate their firm from others. Customers
must be able to acknowledge the difference and pay a premium for it.
Business
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In synthesization, dividing each value in each column of the pairwise comparison matrix by the corresponding column sum, we obtain the ________ matrix
A) pairwise B) normalized C) preference D) criteria
Business
When is it useful or sometimes necessary to compute the break-even point in terms of sales dollars rather than
units of output? What will be an ideal response?
Business