A ________ application is a thick-client application that is designed to work with a particular operating system, and sometimes only with a particular mobile device that runs that operating system

Describe some important strategies for a marketer of a high-involvement product

What will be an ideal response?

The recently appointed CEO of XYZ Inc. uses a luxury summerhouse owned by the company for rest and relaxation with his family as well as a place to invite important clients before a lucrative business deal

XYZ Inc. also provides a membership to an exclusive country club to its CEO. These kinds of benefits offered to CEOs are known as which of the following? A) discretionary bonuses B) perquisites C) golden parachutes D) clawback provisions