The marketing research process includes four steps. The final step of this process is ________.

A. defining your problem
B. developing a plan to collect data
C. collecting and analyzing data
D. interpreting and reporting your findings

Answer: D. interpreting and reporting your findings

Business

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Individuals who have a higher-than-average probability of experiencing a loss often try to pass as average risks in order to obtain insurance at more favorable rates. What functional area at insurance companies attempts to detect such individuals?

(a) ratemaking (b) claims settlement (c) accounting (d) underwriting

Business

According to fair lending laws, which of the following may loan applicants be asked to disclose for HMDA data collection purposes?

a. Their religion b. Their race c. If they will stop working once they have children d. If they plan to have more than one child

Business