Which of the following statements is true?
a. Messages that create fear can sometimes work well at persuading an audience of a particular point.
b. Fear has not been properly investigated as a factor in attitude change.
c. A one-sided argument is more persuasive than a two-sided argument.
d. The greater the level of fear in a message, the more effective it will be in changing attitudes.
Answer: a
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The main point of the Donders' reaction time experiments was to
a. show that reaction times can be measured accurately. b. measure the amount of time it takes to make a decision. c. determine differences in the way people react to stimuli. d. show that our cognitions are often based on unconscious inferences.
The formation of bonds between stimuli and responses described by Thorndike may be referred to as
a. random association. b. connectionism. c. corollary formation. d. contiguity.