In a television advertisement, Chris is about ready to lose a girlfriend because he did not purchase the right piece of jewelry. A voice-over offers a solution, the jewelry is purchased at the advertised store and the girlfriend is now happy
This illustrates which form of executional framework?
A) slice-of-life
B) testimonial
C) fantasy
D) informative
A
Business
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A) products B) events C) experiences D) luxury goods E) services
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________ is a common wireless protocol designed for transmitting data over short distances, replacing cables
A) Bluetooth B) Ethernet C) VPN D) DSL
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