Unlike other corporate PR activities, Investor Relations

a. Is not affected by government regulation
b. Use tactics that are far less proactive
c. Must build and maintain credibility with a very distinct audience base.
d. Goal is to sustain stable shareholders, and ensure stability of the company

a

Communication & Mass Media

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If you were going to use electronic messages from films or overhead projectors, you should speak at your normal voice tone

Indicate whether the statement is true or false

Communication & Mass Media

With the exception of feature stories, the last paragraph of a news release is usually ______.

A. a summary B. the boilerplate or corporate tag C. a restatement of the lead D. a look into the future

Communication & Mass Media