Devin, an online marketing manager for the Gilt Groupe, sends more than 3,000 variations of its daily e-mail for its flash-sale site based on recipients' past ________, browsing history, and purchase history
A) complaints
B) click-throughs
C) comments
D) ratings
E) interstitials
B
Business
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Linden Dollars, created for use in Second Life, are an example of:
A) digital cash. B) virtual currency. C) EBPP. D) peer-to-peer payment systems.
Business
The method of converting a future dollar amount into its present dollar value by removing the time value of money is called ________
A) devaluing B) amortizing C) compounding D) discounting
Business