Which of the following is the final stage of the advertising decision-making process?
A) setting advertising goals
B) selecting the target audience
C) selecting media
D) measuring advertising effects
D
Business
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A magazine's ________ can be thought of as a measure of its ________
A) impact; reach B) reach; engagement C) circulation; efficiency D) circulation; reach E) efficiency; impact
Business
________ are high level, often strategic decisions regarding which products or services will be provided internally and which will be provided by external supply chain members
Fill in the blank with the appropriate word.
Business