Which of the following are quantifiable characteristics about audience members?
A) Psychographics
B) Affiliation
C) Self-actualization
D) Demographics
E) Physiological requirements
D
Explanation: D) To understand and categorize audience needs, you can refer to specific information, such as demographics; the age, gender, occupation, income, education, and other quantifiable characteristics of the people you're trying to persuade.
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Why would a producer use wholesalers rather than selling directly to retailers or consumers?
What will be an ideal response?
A study with students seeking fulltime employment found that a positive attitude was ________
A) associated with setting unrealistic expectations about finding an ideal position B) effective for women but not for men C) positively related to obtaining a second interview D) perceived by many interviewers as annoying