Stealth marketing is illegal
Indicate whether the statement is true or false.
Answer: FALSE
Explanation: Stealth marketing is not illegal, but many, including the Federal Trade Commission feel it is unethical.
Business
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Which of the following is a type of marketing advantage?
A) product line advantage B) marketing expenses C) variable costs D) operating expenses E) service quality
Business
Which of these is a successful European store type that has not done well in the United States?
a. warehouse store b. convenience store c. superstore d. hypermarket
Business