The most common bases for segmenting markets are geographic and demographic
Indicate whether the statement is true or false
TRUE
Business
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Which of the following statements is true about the indicative planning method?
A) Subsidiaries are in no way bound by the guidance provided by the headquarters. B) The potential of a target market is estimated completely by an organization's headquarters. C) An organization's headquarters does the planning and budgeting for the subsidiaries. D) Planning is done only using the global data and not market specific information.
Business
The three core business processes essential to customer value creation are product development management, supply chain management, and customer relationship management
Indicate whether the statement is true or false
Business