Which of the following dictates public relations objectives and strategies?
A) public relations programs
B) the broad environment in which the business operates
C) business objectives
D) advertising and marketing strategies
C
Business
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What strategy should a marketer use upon learning that consumers are not buying a product because they do not perceive a need for it?
What will be an ideal response?
Business
The legal rule of imputed knowledge means that the principal is assumed to know what the agent knows
Indicate whether the statement is true or false
Business