In what situations should you not focus attention on the reader?

The "you" attitude should be avoided when it is necessary to convey negative news. Avoid connecting the reader too closely with negative information, such as refusing a request, disagreeing with the reader, and discussing the reader's mistakes or shortcomings. In such cases, avoid second-person pronouns and use passive sentences.

Business

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When presenting an offer on your listing for less than list price, it is good policy to

a. immediately tell the seller what the offer is. b. not recommend acceptance or rejection. c. recommend that sellers counter or reject offers when acceptance is not in their best interest. d. have a number of your office staff present to intimidate the sellers.

Business

Why are the interest rates of U.S. Treasury securities less than the interest rates of equivalent corporate bonds?

A) The U.S. government has a high credit spread. B) There is significant risk that the U.S. government will default. C) U.S. Treasury securities are widely regarded to be risk-free. D) U.S. Treasury securities yield inflation adjusted interest rates.

Business