Around 1913, public relations pioneer ________ issued his Declaration of Principles, which moved the profession's focus from primarily dispensing publicity to providing information.

A. Ivy Lee
B. George Creel
C. Mason Weems
D. Edward Bernays

Answer: A

Communication & Mass Media

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Any website in which an individual or a group records information or opinions; usually diary-like and personal is called a/an:

A. webinar. B. mediated diary. C. blog. D. agenda.

Communication & Mass Media

In order for an after-dinner speech to be effective, it must be

a. serious. b. impromptu. c. enjoyable. d. condescending.

Communication & Mass Media