The Harvard school of public health and college alcohol study studied popular marketing campaigns that try to curb college binge drinking by easing peer pressure among students. The information gathered by this study would be an example of _________ because it was collected from college campuses for a specific purpose
a. Qualitative information
b. Primary research
c. Projective data
d. Advertising information
e. Secondary data
Answer: b. Primary research
Business
You might also like to view...
Communication is the linear transmission of a message from a sender to a receiver
Indicate whether the statement is true or false.
Business
_______ are the needs that a negotiator has that have to do with a party's interests in how a negotiation proceeds
Fill in the blanks with correct word
Business