According to the most recent marketing mix, how many P's are there in total?

According to the ________ criterion for useful market segments, a segment should be the largest possible homogenous group worth going after with a tailored marketing program

A) measurable B) substantial C) accessible D) differentiable E) actionable

A principal may be held liable for the torts of a(n) __________ only in extraordinary circumstances, usually involving highly dangerous acts or nondelegable duties

a. agent b. servant c. employee d. independent contractor