If effective reach and/or effective frequency are too high:
A) the company needs a larger advertising budget.
B) the company spent all of its advertising budget.
C) some of the company's budget is very likely being wasted on extra exposures.
D) the company may need to choose additional media for future ads.
C
Business
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If a credit card has a provision allowing you to make purchases beyond the stated credit limit for a fee, it is referred to as
A) a purchase protection plan. B) over limit protection. C) a grace period. D) a first forgiveness provision.
Business
In the security domain, one of the largest and most prominent text mining applications is the highly classified ECHELON surveillance system. What is ECHELON assumed to be capable of doing?
What will be an ideal response?
Business