The new Hydrience hair colour advertising campaign encourages people to "treat their hair to lush, radiant colour." What is the advertising focusing on?
a. the product
b. a product benefit
c. product implementation
d. creating product loyalty
Ans: b. a product benefit
Business
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Discuss the effects of agreeableness on the effectiveness of negotiations
What will be an ideal response?
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Which of the following functions do wikis perform within an organization?
A) creating a substantial base of knowledge B) creating interactive discussions between employees and clients C) establishing communication between members of a team through instant text messaging D) creating telepresence between employees working across the globe
Business