Mass tourism can be traced to the introduction of paid vacations by ________.

Cho’s Studio, located in a shopping mall, offers Zumba dance classes for all ages. Cho’s Studio is known as a(n)

The key to attracting potential users of a product or service, or even possibly nonusers, is ________

A) understanding the reasons they are not using it B) offering financial incentives for first-time use C) increasing the usage rate of existing users D) developing a new product that better meets their needs E) increasing advertising expenditures