Knowing what your listeners value and appealing to those values is known in persuasion as
a. self-actualization appeal.
b. self-esteem appeal.
c. negative motivation.
d. positive motivation.
d
Communication & Mass Media
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When you use presentation aids, you should always remember
A) Moore's Law B) the Law of Attraction. C) the Law of Averages. D) Murphy's Law.
Communication & Mass Media
Carlie counts on her peers and friends more than on her family, which is true for most Generation X members
Indicate whether the statement is true or false.
Communication & Mass Media