People who love to fish prefer Magic Lures that are cut from ash or cedar and then hand-painted and hand-tied with a feather skirt. Advertising for Magic Lures emphasizes how its lures, unlike others, are all handcrafted. What is being described?
a. Magic Lures's competitive advantage
b. Magic Lures's sales promotional theme
c. Magic Lures's one-to-one marketing advantage
d. Magic Lures's marketing differentiator
Ans: a. Magic Lures's competitive advantage
Business
You might also like to view...
Use the information in Table 5.1. Using the bottleneck method, in what sequence should products be scheduled for production?
A) D, C, B, A B) D, C, A, B C) C, D, A, B D) C, D, B, A
Business
A payday loan is a short-term loan provided to you if you need funds in advance of receiving your paycheck
Indicate whether the statement is true or false.
Business