Which of the following is LEAST LIKELY a terminal value of innovativeness?

The bundle of costs customers expect to incur in evaluating, obtaining, using, and disposing of the given market offering is called the ________

A) activity-based cost B) customer profitability analysis C) total customer cost D) product life-cycle cost E) direct product profitability

The main purpose exception to the Statute of Frauds allows oral collateral contracts to be enforced if there is a monetary benefit to the guarantor

Indicate whether the statement is true or false