Which of the following types of customers should be rewarded with special offers and services that are not offered to other customers?

Self-selection bias is a factor to consider in mail surveys

Indicate whether the statement is true or false

The ________ buyers that are available in a market, the ________ an individual buyer is to a business

A) fewer; less important B) fewer; more important C) more; more important D) more wealthy; less important E) more diverse; more important