The ______ provides readers with a sense of how they should feel upon buying the product or using the service.

A. audience needs
B. benefits and features
C. call to action
D. tone of voice

D. tone of voice

Communication & Mass Media

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Task oriented group discussions need to generate ideas. Which of these leadership roles help the group move toward its goal?

A. Initiating B. Coordinating C. Elaborating D. Summarizing

Communication & Mass Media

Mixing metaphors in your speech is a technique that enhances the comparison you are trying to make

Indicate whether the statement is true or false

Communication & Mass Media