Oscar conducted an audience analysis to prepare for a speech in his sociology class about income inequality. Of the data he has collected, which is an example of audience psychology?
A. The class is composed of 12 women and 7 men.
B. Most of the class identifies as liberal.
C. All of the students possess a high school diploma.
D. The class is relatively knowledgeable about income inequality.
Answer: D
Communication & Mass Media
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Communication & Mass Media
Asserting that even rudimentary public education could enable people to resist propaganda methods, which of the following saw democracy as less about information than conversation and suggested that the role of media was "to interest the public in the public interest"?
a. Harold Lasswell b. Walter Lippmann c. James Carey d. John Dewey
Communication & Mass Media