How do community sites create customer loyalty?
(a) By selling customer email lists to marketing groups.
(b) By offering general information that would be interesting to a wide group of subscribers.
(c) By managing mailing lists that send news updates on selected subjects to community members.
(d) By allowing visitors to contribute to the sites, chat with friends and find information specifically targeted to them.
(d) By allowing visitors to contribute to the sites, chat with friends and find information specifically targeted to them.
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