Which of the following comprises marketing communication activities in which a short-term incentive is offered to induce the purchase of a particular good or service?

A PPO health insurance plan allows individuals a better selection of health care providers, but is more expensive than an HMO

Indicate whether the statement is true or false.

Something that is paid for and will be used within one year is a(n)

A. Expense B. Prepaid Expense C. Bill D. All of the above