An advertisement designed to convince viewers that if they do not use a particular brand of deodorant, they will be social outcasts stresses the severity of a negative consequence in a fear appeal

Indicate whether the statement is true or false

TRUE

Business

You might also like to view...

Which of the following has most likely triggered the increase of small businesses involved in international business?

A) e-commerce B) economic recession C) foreign-made materials D) increased cultural literacy

Business

Profile the idea and features of horizontal differentiation, paying particular attention to its implications to how managers design their company's structure

What will be an ideal response?

Business