The second step of the crisis communications process is

A) message development
B) recovery
C) response
D) risk assessment
E) developing the plan

Answer: E

Communication & Mass Media

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One of the techniques of new journalism practiced in the 1960s was using fiction-writing methods in news stories

Indicate whether this statement is true or false.

Communication & Mass Media

Which of the following best describes the findings of the People’s Choice study from 1940?

A. Audiences receive strong, direct effects from media campaign messages. B. Audiences are unaffected by media campaign messages. C. Audiences are indirectly affected by media campaign messages. D. Audiences actively use the media to construct their view of the world.

Communication & Mass Media