Psychographic research involves a range of ______ approaches

a. quantitative
b. qualitative
c. experiment
d. survey


e. none of above

b.

Communication & Mass Media

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Although many communication instructors discourage manuscript

delivery, effective speakers often rely on it for important presentations. Indicate whether the statement is true or false

Communication & Mass Media

Which of the following is NOT true in regard to the use

of extended examples? a. They are also called anecdotes. b. They allow the audience to linger on the vivid images created in the example. c. They need to fit together and be plausible in the eyes of the audience. d. You can use several in a row to demonstrate frequency.

Communication & Mass Media