What was not true about the great success of James Cameron's Titanic as it relates to the economic climate of Hollywood?
a. the industry considered the film a near-death experience
b. the film was a co-production of two studios
c. others rushed to replicate the film's success
d. none of the above
c
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Sparkle, a fashion outlet in New York City, is planning to open similar showrooms in thirty other countries
Its research team wants to conduct a survey to study the market in these countries, but it has to be conducted from their headquarters in NYC. What type of survey will best serve this purpose? a) Web and e-mail b) Telephonic and e-mail c) Piggyback and omnibus d) Omnibus and telephonic
Hypothesis testing:
A. allows for Type I and Type II error. B. is really decision making about accepting the alternative explanation or retaining the null hypothesis. C. is used in research projects based on quantitative methods. D. relies on sampling and significance levels. E. all of the above.