Quota sampling is an example of a commonly used probability sampling technique

Indicate whether the statement is true or false

FALSE

Business

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The more loyal a firm's profitable customers, the lower its customer equity

Indicate whether the statement is true or false

Business

Silkskin Cosmetics is advertising its newest line of eye makeup. Made from all-natural ingredients, the products are hypoallergenic. Silkskin is selling the products in specially designed tubes that make application easier

Which of the following is a core customer value for Silkskin's line of eye makeup? A) the natural ingredients B) the Silkskin brand C) the products' revolutionary packaging D) the hypoallergenic properties of the products E) the desire for having beautiful eyes

Business