What selective influence processes do listeners use to resist persuasion?
What will be an ideal response?
multiple meanings (polysemy) and boomerang effect
Communication & Mass Media
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The 24/7 nature of news and the need to put news on the Internet has resulted in
A) more comprehensive coverage of events. B) more enterprise-type stories. C) less independent reporting by traditional news organizations. D) more news beats.
Communication & Mass Media
All of the following are examples of supporting materials EXCEPT
a. segments. b. examples. c. comparisons and contrasts. d. testimony.
Communication & Mass Media