One of the principal causes of unethical behavior in organizations is

Channel members have significant bargaining power over the marketing manager when the channel has high switching costs

Indicate whether the statement is true or false

For which of the following is a subjective measure most appropriate?

A) level of satisfaction of patient care in a hospital B) degree of improvement in closing sales in a real estate brokerage C) quality of a water supply D) reduction of waste in a manufacturing process