After exporting, the next level of commitment a firm can make to a foreign market is a contractual agreement. Two of the most common types of such agreements are ________
A) contract manufacturing and contract marketing
B) contract manufacturing and strategic alliances
C) joint ventures and franchising
D) warehousing and financing
E) licensing and franchising
E
Business
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One of the benefits of strong brand equity is more elastic consumer response to price increases
Indicate whether the statement is true or false
Business
Qualifications inventories can be tracked and maintained by using all of the following EXCEPT a ________
A) ratio analysis matrix B) personnel replacement chart C) position replacement card D) skills inventory software
Business