Mark White is the founder of a firm that builds iPhone apps. Mark is very technically savvy, which allows him to build apps quickly and with minimal bugs or problems
In the terminology of the Barringer/Ireland Business Model Template, Mark's technical savvy is a(n) ________ of his firm.
A) primary capability
B) core competency
C) essential asset
D) staple proficiency
E) key aptitude
B
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Tamara Grindel is a doctor who practices with a group of other physicians with the same specialty. She is considering taking a course on selling skills. What is the most important way in which this will help her medical practice?
A) Learning selling skills will give Dr. Grindel an alternate career once she retires from medicine. B) Learning selling skills will help Dr. Grindel bring new patients to her practice. C) Learning selling skills will aid Dr. Grindel in communicating effectively with pharmaceutical reps who show her new medications. D) Learning selling skills will show Dr. Grindel how to ensure that her patients take the medications she prescribes them. E) Learning selling skills will require Dr. Grindel to understand the financial pressures of running a practice.
Differentiate between a multinational and a global strategy. Identify the main benefits and the main drawbacks of each
What will be an ideal response?