Communication tactics flow from communication strategies, which in turn flow from overall communication goals

To gain public support, most politicians conduct news conferences and press interviews. How is this helpful?

a) It helps to promote and hype their brand image. b) It helps to maintain and forge new relationships with the public. c) It helps to find and gauge voters' dispositions. d) It helps to be open and remain accessible to the press.

Music research that relies on "hooks," like auditorium tests or callouts, is rarely used for new music

Indicate whether the statement is true or false