Speeches that focus on impacting an audience's values typically focus on those things that people feel are right and good or wrong and bad

Indicate whether the statement is true or false

True

Communication & Mass Media

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The character and integrity perceived by the audience is called competence

Indicate whether the statement is true or false

Communication & Mass Media

To determine a target audience, you must include:

a. demographic information and family income b. psychographic information and gender c. demographic information only d. demographic and psychographic information e. psychographic information only

Communication & Mass Media