Speeches that focus on impacting an audience's values typically focus on those things that people feel are right and good or wrong and bad
Indicate whether the statement is true or false
True
Communication & Mass Media
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The character and integrity perceived by the audience is called competence
Indicate whether the statement is true or false
Communication & Mass Media
To determine a target audience, you must include:
a. demographic information and family income b. psychographic information and gender c. demographic information only d. demographic and psychographic information e. psychographic information only
Communication & Mass Media