Ratings are not used in evaluating a station’s newscast

True
False

False

Communication & Mass Media

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Psychographics is a term which refers to the willingness of the audience to believe you

Indicate whether the statement is true or false

Communication & Mass Media

Ashley meets Lisa on an online dating site and is considering meeting her in person. When she Googles Lisa to find out if what Lisa has disclosed about herself matches information on the online public record, she is reducing uncertainty by using a(n) ________.

A. interactive strategy B. active strategy C. extractive strategy D. passive strategy

Communication & Mass Media