Ratings are not used in evaluating a station’s newscast
True
False
False
Communication & Mass Media
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Psychographics is a term which refers to the willingness of the audience to believe you
Indicate whether the statement is true or false
Communication & Mass Media
Ashley meets Lisa on an online dating site and is considering meeting her in person. When she Googles Lisa to find out if what Lisa has disclosed about herself matches information on the online public record, she is reducing uncertainty by using a(n) ________.
A. interactive strategy B. active strategy C. extractive strategy D. passive strategy
Communication & Mass Media