The notion that you can identify as a member of multiple groups, and that your identity may evolve over time, is referred to as ______.

A. cultural multiplicity
B. ethnicity
C. postethnicity
D. cultural pluralism

C. postethnicity

Communication & Mass Media

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_____ is a service many public relations agency provide that is designed to establish company brands and promote reputation

A) Crisis communication B) Branding and corporate reputation C) Public affairs D) Research and evaluation E) Executive speech training

Communication & Mass Media

Andy has been called in to have a heart-to-heart conversation with a client about a campaign they are running. In 2 months, they want to get a million followers on Instagram and get 50,000 engagements on Twitter. What issue does this raise for this campaign?

A. They are not embracing the realistic component of effective objectives. B. They are not embracing the specific component of effective objectives. C. They are not embracing the time-specific component of effective objectives. D. This is a strong objective statement to have for this campaign.

Communication & Mass Media